FENICE NAVIGATIONS

institutional site

maritime transport

Transforming technical complexity into accessibility: a digital redesign for a specialized industry.

CHALLENGE
The maritime industry is complex, technical, and involves very specific processes. The challenge was to reorganize and present all that key information in an intuitive site, accessible even to users less familiar with digital environments. They sought a more modern and digital identity without losing the solidity and experience that define them. We worked intensively on UX/UI: color contrasts, visual hierarchies, clean design, and clear navigation to achieve an understandable experience without sacrificing content depth.
GOAL
Create a multilingual website (Spanish, English, and Portuguese) with a clear structure, fast loading times, and strategically arranged content to facilitate conversion. Our focus was to combine usability, aesthetics, and functionality, providing a modern tool to serve a company with a long-standing presence in the sector.
RESULT
The new website delivered a much more visual and fluid experience. The contact system was optimized with simple, clear, and direct forms, easing the workload for those receiving inquiries. Today, Fenice Navigations boasts a digital presence aligned with its expertise, adapted to new markets and evolving needs.

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